Casio renews partnership with F1 team Scuderia AlphaTauri

Casio Computer announced on February 18 that it has renewed its two-year official partner agreement with Scuderia AlphaTauri, a F1 team based in Faenza, northern Italy.

  • Scuderia AlphaTauri F1 car. "CASIO" and "EDIFICE" logos on the nose

The predecessor of Scuderia AlphaTauri was "Scuderia Toro Rosso", and the team name changed to Scuderia AlphaTauri from the 2020 season. Casio has been supporting Scuderia Toro Rosso since 2016 as an official partner.

Casio said, "In addition to supporting the team, we will use it for global promotion of our metal watch" EDIFICE "based on the concept of" Speed ​​and Intelligence. "

Casio's EDIFICE is a metal analog watch with a motorized sports motif and a sense of speed, and features advanced technology. It has also gained high popularity overseas.

EDIFICE has a rich lineup in Japan, but the flagship model “EQB-1000Note that the thickness of the case has been greatly reduced [case thickness: 8.9 mm]. The face design is also calm, and it suits well with men's business suits. Functionally, it is convenient to connect to the smartphone via Bluetooth and set the world time from the smartphone application.

  • EDIFICE "EQB-1000"

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