Fitbit's touch payment “Fitbit Pay'' landed in Japan–supported by Sony Bank's Visa debit

On July 7, Visa Worldwide Japan announced that Sony Bank's Visa debit cash card "Sony Bank WALLET" was supported as the first domestic partner of "Fitbit Pay" provided by Fitbit.


Fitbit Pay is a payment service that allows you to make payments by simply touching your Fitbit smart watch or tracker to Visa's touch payment compatible terminals. We offer services through more than 300 banks and card issuers in over 42 countries and regions. The maximum usage amount of Sony Bank WALLET in Fitbit Pay is 50,000 yen per time. Payments that exceed a certain amount of money may require entering a personal identification number or a signature.


In Japan, by registering a Visa debit card with Fitbit Pay, you can make payments at stores that support Visa touch payment. Also, since Fitbit Pay goes through the Visa token service, payment can be made without sharing the user's card information with member stores. For security, you can also set it to require you to enter a PIN when you wear the device on your wrist.

Corresponding models include "Fitbit Charge 4", a state-of-the-art health and fitness tracker with built-in GPS that was announced in April, "Fitbit Ionic", "Fitbit Versa", "Fitbit Charge 3", etc.

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