Motor

Weekly | The era between Showa and Heisei when rare cars were born | Nippon 1989 @ Vol.1

In the latter half of the 1980s, the 1960s in the era was the time when Japan was fine.

With the sharp appreciation of the yen following the Plaza Agreement, stock prices and land prices rose, and the economy was experiencing a bubble economy.

In the age of Ikeike, Japan was full of energy.

Without fear, Japanese automakers are reviving.

Since sales were strong, he made a bullish sales plan and began to actively expand overseas.

At the 100th anniversary of automobile birth, Japan reigned as the world's largest automobile kingdom.

As a result of embarking on exhaust gas measures ahead of the times, the environmental performance has not caught on with other countries, and the performance has grown to match that of Europe and the United States, which are our seniors.

State-of-the-art electronics technology also led the world.

Passenger car production is approaching 8 million and will continue to grow.

New technology has been incorporated into the mechanism.

Turbo and superchargers are also actively introduced.

In the end of Showa 1988, Toyota remodeled its three brothers Mark III, Chaser, and Cresta.

Other than the diesel engine, DOHC will be used, and a twin turbo and supercharger will also be set.

Nissan introduced a Cima that adopted a wide body with a total width of 1770 mm for Cedric and Gloria and incorporated an electronically controlled air suspension.

It was a huge hit and also produced the word "Shima phenomenon."

The fourth generation S13 Sylvia and multipurpose minivan prairie are new generations.

Cefiro was also born.

昭 Showa, which finally blossomed after the bubble, was closed on January 7, 1989.

And the era changed to Heisei.

The Heisei bubble begins and the Nikkei Stock Average rises to around 40,000 yen at once.

The automotive industry is fine.

The consumption tax introduced in April has helped boost sales of luxury cars, high-performance cars, and RVs.

The first year of 1989, when the era changed to Heisei, is a vintage year for Japanese cars.

Now, looking back, there are many famous cars and masterpieces.


The S13 recorded the highest sales volume among all Silvias.

Although Sylvia used to be a sporty route, this S13 shifted to a date car.

However, the package of FR + turbo engine was supported by the fans who like running.


The Nintendo-developed Game Boy was released in April 1989.

It was an epoch-making portable game machine with interchangeable cassettes, and later a variety of color variations and variants such as the Game Boy Pocket and the Light were born.


Makuhari Messe in Chiba Prefecture, where the Tokyo Motor Show was once held and the Tokyo Auto Salon is still held every year.

This facility, familiar to car lovers, was established in October 1989.

By the way, the Chiba Marine Stadium, which is next door, has been open since 1990.

Hachimaru Hero May 2019 vol.53 [All the contents in the article are as of the time of publication]
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